Personal Branding for CEOs & Their Leadership Teams
We ask. You talk. 100 minutes a month. We handle the rest. Book an intro call >
8+ years of partnerships
50+ leaders supported
4 in-person sessions a year
Some of Our Results
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Per Hedelin, Founder & CEO
20+ inbound inquiries in the first ten weeks.
Per had run companies for 35 years and never posted on LinkedIn. 200+ posts later – 800,000+ views and growing.
"People started reaching out to me because of what they'd seen online. Before we worked together, that never happened.”
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Jesper Hillberg, Founder & CEO
Five consultants placed with a contact from ten years back.
LinkedIn wasn't part of Jesper's business development. Within weeks, a contact he hadn't heard from in over a decade saw his content and reached out. Six months later, five consultants placed. 100+ posts, 140,000+ views.
“This alone has paid for several months of your service, and then some. I just sit in the passenger seat and ride along.”
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Georg Musil, M&A Advisor
The exact client he exists to advise reached out, five posts in.
A business owner looking to sell their company saw Georg's profile and called to set up a meeting. 50,000+ views in the first 90 days.
“People are contacting me because they've seen my LinkedIn profile."
Our Method
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Publish
A two-hour interview, in-person.
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Amplify
A 30-minute sync, online.
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Convert
A voice note on WhatsApp.
100 Minutes a Month
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Every three months
A two-hour interview, in-person.
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Every two weeks
A 30-minute sync, online.
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Anytime in-between
A voice note on WhatsApp.
Live in 14 Days or Less
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1) Kick-off interview
A two-hour interview, in-person.
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2) Profile update
A 30-minute sync, online.
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3) First Content Batch
A voice note on WhatsApp.
What You Get
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A clear brand identity
A two-hour interview, in-person.
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Optimised online profiles
A 30-minute sync, online.
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Professional photos & videos
A voice note on WhatsApp.
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Approval on the go
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Regular reports
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No writing required
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What Changes
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People reach out who've never met you.
Prospects, partners, candidates – they've been reading your posts. The first conversation starts warmer because they already trust you.
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Old contacts reappear.
People you haven't spoken to in years see your content and reach back out. Dormant relationships reactivate.
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You recruit more easily.
Senior candidates tell you your posts were the reason they applied. Your brand becomes a hiring asset.
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You stop explaining who you are.
At conferences, in meetings, on calls – people already know. Your online presence matches your offline weight.
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Your business development accelerates.
Shorter sales cycles. Warmer introductions. Inbound inquiries from people you didn't approach.
Frequently Asked
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No. This isn't about going viral or building a media brand. It's about making sure the people who matter in your industry – buyers, partners, candidates – see you as the leader you already are. The goal is being seen by the right people, not by everyone.
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Not at all. We write about your professional expertise, your perspective on your industry, and your career experiences. Nothing personal unless you want it there. You approve every post before it goes live.
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That's exactly who we built this for. You show up for one 90-minute interview every two months and a 30-minute sync every two weeks. We handle everything else – writing, design, publishing, reporting, network growth.
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Most clients see their first reactions, comments, and messages within 2–4 weeks. People reaching out, old contacts resurfacing, candidates mentioning your content – these typically start within the first 2–3 months. It grows from there.
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So are most of our clients before they start. That's why we spend the beginning building your brand foundation – defining exactly what you should and shouldn't talk about, how you should sound, and what makes you credible in your specific market. Every post is written in your voice, not ours. Your network will think you wrote it yourself.